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Media & News

1. Published Articles of our Founder & MD

  • BEI Confluence steps into its Silver Jubilee Year in 2023. Our CMD's Article titled ' TO THE NEXT 25! - By Tapas Gupta
  • Big Leap to the Big League - By Tapas Gupta
  • A Founder’s Perspective on How to Make a Mark in a Mature Industry - By Tapas Gupta
  • PIONEERING CHANGE - By Tapas Gupta
  • Get Ahead in Advertising - By Tapas Gupta
  • Redefining The Classification Of Human Assets In A Service Industry - By Tapas Gupta
  • Agency Rankings: Making mountains out of molehills? - By Tapas Gupta
  • Tapas Gupta on "New Age Marketing: The Game Changer" at CII Conference Marketing & Branding - By Tapas Gupta
  • Marginalisation of Margins - By Tapas Gupta
  • King of the Ring - By Tapas Gupta
  • The Business of Advertising – wow factor to the worth factor - By Tapas Gupta
  • Social PR – An Idea whose time has come - By Tapas Gupta
  • The HR Mantra: Learn or Leave - By Tapas Gupta
  • Tara Sinha: The last stalwart of a golden era - By Tapas Gupta
  • The Other Side of Tara Sinha - By Tapas Gupta
  • The ‘Burnout Syndrome’ in Advertising - By Tapas Gupta
  • Management Trainee to Managing Director of BEI Confluence - By Tapas Gupta
  • If WFH is the new normal in advertising, why not PFH? - By Tapas Gupta
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